All articlesWhat does skincare anti-ageing mean?
Anti-ageing is the beauty industry’s most lucrative segment, growing at a compound annual growth rate of nearly 8% on the basis of questionable claims about ‘youthful skin’ and ‘anti-wrinkle’
Continue reading arrow_forwardAre scientific assays the future of beauty?
Historically, the success of beauty products was built on costly branding exercises backed by marketing claims about efficacy that had scant scientific validation. This legacy model is beginning
Continue reading arrow_forwardOvercoming biological complexity is beauty’s biggest challenge
Closing the gap between what beauty consumers want and what is on offer, requires innovative products that overcome the biological complexity of skin and hair. The sector’s reluctance to
Continue reading arrow_forward
What does skincare anti-ageing mean?
Anti-ageing is the beauty industry’s most lucrative segment, growing at a compound annual growth rate of nearly 8% on the basis of questionable claims about ‘youthful skin’ and ‘anti-wrinkle’
Continue reading arrow_forwardAre scientific assays the future of beauty?
Historically, the success of beauty products was built on costly branding exercises backed by marketing claims about efficacy that had scant scientific validation. This legacy model is beginning
Continue reading arrow_forwardOvercoming biological complexity is beauty’s biggest challenge
Closing the gap between what beauty consumers want and what is on offer, requires innovative products that overcome the biological complexity of skin and hair. The sector’s reluctance to
Continue reading arrow_forward